RICHMOND, VA – (Friday, February 6, 2015) – The Richmond Kickers and Woodfin jointly announced a new partnership kicking off in 2015 that will feature the leaders in home comfort solutions based in Richmond, Virginia as the new front-of-jersey sponsor for the Kickers professional team. The custom adidas jersey will be unveiled when the Kickers’ 23rd professional season opens in March.
Locally owned and operated since 1977, Woodfin is proud to be Your Home Team for your complete home comfort needs. With a shared mission of serving the Richmond community, the Kickers and Woodfin will collaborate to implement the new partnership across all levels of the Kickers nationally renowned club model. As part of the multi-year, interactive partnership, Woodfin’s iconic logo will also be featured on the front of the adidas replica jerseys worn by Richmond Kickers youth travel players starting in the fall of 2015.
In addition to the primary apparel rights, Woodfin will serve as the club’s official home comfort provider and will distribute replica jersey t-shirts as the presenting sponsor of the Kickers 2015 home opener. The Woodfin brand will benefit from high-impact exposure at City Stadium and on YouTube Live broadcasts, as one of the exclusive partners emblazoned across one of the 24 pro soccer jerseys in the United Soccer League’s top flight. Official home and away custom replica jerseys with the new Woodfin logo will be available to purchase through the team store at City Stadium and at www.richmondkickers.com this spring.
“Woodfin has been an industry leader for nearly 40 years and we are proud to align with a like-minded organization that consistently exhibits strong community values,” commented Leigh Cowlishaw, Richmond Kickers Director of Soccer. “We are excited about the positive growth of our organization with such a vibrant, locally-owned company by our side. RVA is truly a soccer hotbed and we look forward to the Kickers proudly showcasing the Woodfin brand both regionally and nationally.”
The primary kit will showcase the Kickers signature red jersey, shorts and socks. The sleek and lightweight custom jersey features subtle black accents and traditional adidas three-striping. The red adidas short, constructed for motion, speed and comfort, paired with the red socks will complete the on-field look at City Stadium this season. While on the road, the pro team will return to a custom all-black alternate strip, with Kickers modern red accents.
The partnership marks the end of the front-of-jersey sponsorship with Health Diagnostic Laboratory, Inc., which held the Kickers’ primary apparel rights since 2012.
About Woodfin
Established in 1977, Woodfin has earned an excellent reputation for servicing and installing home comfort systems in Richmond. Their experts can serve all of your heating, cooling, plumbing, electrical, propane, generator, heating oil, indoor air quality, home automation and home security needs. They have highly trained and specialized technicians for each of your homes’ comfort systems. Woodfin leads the way in providing convenient customer service with Saturday hours and 24-hour emergency service. The Woodfin Team members dedicate themselves daily to ensure long-standing, trusting relationships with their customers. Woodfin provides the highest quality customer experience paired with the industry’s best comfort producing solutions saving you time, energy and money.
About the Richmond Kickers
Established in 1993, the Richmond Kickers have consistently been one of the most successful professional soccer clubs in America. Over the past 22 seasons, Richmond has qualified for postseason play 20 times, making eight Championship appearances while earning four national titles. Today, over 8,000 soccer players participate in programs sponsored by the Richmond Kickers and partner clubs. The Kickers provide opportunities for players of all abilities and unites soccer in the Central Virginia community while providing a clear pathway from youth to pro for aspiring young players.
